National Geographic’s Mamma Mirabell’s Home Movies, a preschool series that blends 2D animation and live-action wildlife footage, has added another broadcaster to its worldwide network. Spanish brand management company Elastic Rights has sold free TV rights to Portugal`s state owned network, RTP.
Mama Mirabelle’s Home Movies is a co-production of National Geographic Kids Ent., BBC/CBeebies and King Rollo Films. This preschool introduces children to the animal kingdom’s youngest members through a combination of animation and live-action clips culled from an archive of thousands of hours of National Geographic and the BBC wildlife footage. The series currently consists of 52 11-minute episodes or 26 24-minute installments. There is also a series of eight two-and-a-quarter-minute interactive puzzle games called Monkey Minutes, and eight three-and-a-half-minute music and videos.
Elastic Rights was appointed to handle television, home video, merchandising and licensing rights for Mama Mirabelle’s Home Movies in Spain, Portugal, Italy and Greece in 2007. The property made its broadcast debut in March of 2006 on CBeebies in the U.K., and has been sold in more than 50 countries, airing on PBS Kids in the U.S., ABC and Playhouse Disney in Australia, and TV Nanny in Russia.
