Spain’s Icon Animation has announced a raft of post-MIPCOM sales for a number of its TV properties, including market headliner Lola & Virginia. These latest deals follow on the heels of MIPCOM sales to Spanish children’s broadcaster KITZ TV, which snapped more than 100 hours of programming from Icon Animation’s catalogue for its November launch.
Lola & Virginia was acquired by Israel’s Noga Communication for its cable and satellite outlet The Children Channel. The show was also picked up by Portugal’s RTP for free broadcast and Canal Panda for pay TV. Canal Panda also made deals for Icon’s series Vitaminix (104×2), The Edebits (26×13), 64 Zoo Lane (52×11) and The Hydronauts (26×13), as well as the features Supertramps, Gulp! A Waste Side Story and Crab Island.
A co-production between Icon Animation, Millimages, France 3, TV Catalunya and ETB, Lola & Virginia is based on an original concept by Myriam Ballesteros, who founded Icon Animation with Sergi Reitg. With a presence in television, mobile and publishing, the series has sold to broadcasters worldwide including Disney Channel and ETB in Spain. The show premiered in the U.S. last June and on Nickelodeon Latin America last July, and has also shown on France 3 and TV3. Additional sales have been made to Nickelodeon in France, Disney Channel in Italy and RCTV Venezuela. Icon Animation holds all distribution rights worldwide except for France, French speaking Switzerland, Benelux, the U.K., Ireland, Iceland, Australia and New Zealand, where the rights are held by Millimages.
The property is supported by a licensing and merchandising strategy that includes a deal with Comercial Nim for Spain & Portugal. A publishing partnership is also in place with Grupo Edebe in Spain with ten illustrated books set to launch in October. In addition, Icon recently signed a mobile deal with Alvento for production and distribution of ring tones, games, images, screen savers and a WAP Portal for the girl-skewed brand.
Leave a Reply