The Walt Disney Co. this week began offering 30-second animated series for cell phones in India, according to Daily Variety. Disney Mobile Theater, a venture with telco Airtel, will also offer animated icons and wallpapers featuring Disney characters, as well as ring tones and games. The relationship is the first between an Indian mobile carrier and Walt Disney Internet Group, which has mobile content deals in place in 12 Asia-Pacific territories including China, Japan, South Korea, Hong Kong and Singapore. Users in India can download the Disney ‘mobisodes’ for 33′ each, while Java games can run as high as $2.20 apiece.
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