Through a deal struck with U.S. companies Taffy Ent. and Suppertime, Madrid-based brand management company Elastic Rights has acquired TV, home video, merchandising and licensing rights for the children’s animated series ToddWorld in Spain and Portugal. Elastic will unveil the 52×10 show to potential partners at MIPCOM in October.
Inspired by the best-selling books by Todd Parr, and produced by Mike Young Prods., ToddWorld follows the adventures of charismatic six-year old and his band of friends. The series was nominated for Emmy and Humanitas Awards, and won a Parent’s Choice Award and a Hugo Award.
ToddWorld premiered in the fall of 2004 on TLC and Discovery Kids in the U.S. and has been licensed to such international broadcasters as ABC in Australia and Discovery Kids in South America.
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