The anime series Magical DoReMi will make its U.S. debut vi FOX’s 4Kids TV block on Saturday, Sept. 10, at 8 a.m. (ET). Aimed primarily at a younger girl audience, the show about kid witches is 4Kids Ent.’s latest acquisition from Toei Animation, which produces Dragonball, Digimon and One Piece, among others.
Magical DoReMi follows the adventures of Dorie, Reanne and Mirabelle, three inquisitive girls who stumble into an old witch’s shop and end up becoming apprentices. With help from their magical fairies, wands and musical melodies, the three seek to become full-fledged witches by learning to cast spells and unlocking the secrets to friendship, love and courage.
"At 4Kids, we are continuously looking for ways to broaden our audience and reach a younger, more female-skewing demographic," says Alfred R. Kahn, chairman and CEO of 4Kids Ent. "That’s what made Magical DoReMi so attractive to us."
More than 200 episodes of Magical DoReMi have aired in Japan over a four-year span, making it one of the longest running anime series for girls. As part of the four-hour 4Kids TV Saturday morning programming block, it joins such popular girl power shows as Winx Club and Mew Mew Power. The CG-animated Bratz series, based on the hugely successful doll line, will also join lineup this fall. Boys will get the all-new G.I. Joe Sigma 6 when the season starts.
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