Anime producer and distributor Geneon Ent. (USA) Japanese animation studio Production I.G have teamed to develop and produce an animated music video for internationally renowned French recording artist Mylene Farmer. According to Geneon president and CEO Eiji Orii, the entirely animated video for Farmer’s song, “Peut-etre toi,” (“Maybe You”) opens the door for future collaborations between the two anime powerhouses.
Geneon recently bolstered its expansion into the anime market with the aid of a two billion yen investment fund arising from a joint venture between its parent company, Dentsu Inc., and the Mitsubishi Corp.
Production I.G is best known for producing the international hit features Ghost in the Shell and Ghost in the Shell 2: Innocence, along with the TV incarnations Ghost in the Shell: Stand Alone Complex and Ghost in the Shell: S.A.C. 2nd Gig. The studio’s other high-profile credits include the anime segment in Quentin Tarantino’s Kill Bill: Vol. 1, the new anime series Blood+ and IGPX, the feature film xxxHOLiC – A Midsummer Night’s Dream, and Mamoru Oshii’s latest directorial effort, Tachigui: The Amazing Lives of the Fast Food Grifters.
A superstar on the French pop scene, Farmer has sold millions of records and earned a footnote in the Guinness Book of World Records for having the top-selling music single of all time with “Desenchantee.”
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