When it was announced that Superman Returns would be released in IMAX 3D along with its conventional roll-out on June 28, many fans were disappointed to learn that only 20 minutes of the film would be presented in 3D. The reason is the short window that technicians have to complete the 2D to 3D process, but that stumbling block will soon be removed, according to Three-Dimensional Media Group Ltd. (3DMG) president David M. Geshwind, the computer graphics pioneer who invented the conversion technology.
Geshwind licensed two US Patents to enable IMAX to convert select scenes of Superman Returns to 3D. Now he says his company has developed advanced patent-pending technology that permits an entire 2D film to be converted to 3D for simultaneous ‘day-and-date’ release.
Superman Returns will offer the first major showcase of Geshwind’s patented StereoSynthesis processes, which was first used in the early 1990s to bring dimensional depth to a segment of the original 1933 King Kong. Geshwind says the technology is a great way breathe new life into classic titles, but is most excited about the possibility of seeing an entire film rendered in 3D on its initial release date. He also says 3DMG will apply the technology to other field such as medical imaging, education, scientific visualization, TV, video games and advertising.
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