DIC Ent. is expanding its new CBS Saturday morning programming block into cyberspace through a partnership with AOL’s kids’ division, KOL. DIC and KOL will co-produce online and on-air content for KOL’s Saturday Morning Secret Slumber Party on CBS, which will go live on Sept. 16.
KOL and DIC will develop a website around Secret Slumber Party programs, which include new toon series Horseland, Kooky Kitchen and Littlest Pet Shop, as well as established favorites Sabrina: The Animated Series, Trollz and Madeline. The interactive destination for kids will also offer special online content including games, program clips and behind-the-scenes features. In addition, KOL will create healthy eating public service announcements featuring its popular animated character, Princess Natasha.
Among the other new programs to benefit from the DIC/KOL cross-promotional program is Dance Revolution, a live-action series inspired by Konami’s hit video game franchise, Dance Dance Revolution. The entities are also in development on programming for the 2007 season.
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